Thursday, November 6, 2014

In Science and in Culture, Time is Elastic

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What is time? The answer varies from society to society



Show up an hour late in brazil, and no one bats an eyelash. But keep someone in Switzerland waiting for five or 10 minutes, and you have some explaining to do. Time is elastic in many cultures but snaps taut in others. Indeed, the way members of a culture perceive and use time reflects their society's priorities and even their own worldview.



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